1991. Starting as an advertising agency, we focused on classical communication campaigns. We run various projects with specific expertise in: media strategies development, media planning & buying services, business and consumer research studies & analysis, creative concepts development, creative messages development, BTL strategy and implementation;
2010. The company growth drive us to upgrade our performance and build stronger specialization in
1. Classic advertising and 360® campaign development;
2. PR & Public Affairs;
These came natural, due to the confidentiality policy, NDA and different organizational structures;
2017. Following new generation trends and HR business professional development, understanding actual people needs and behavior, The Shaper developed additional activities, as: human research specializations on specific industries, translations of human behavior in actionable insights for advertisers, advanced consulting and competitive analysis.
THE SHAPER IS NOT THE MOST COMFORTABLE PARTNER, BUT IT IS THE ONE THAT TAKES YOU WHERE YOU WANT TO GO!;
We act & position ourselves in front of our clients as a “Challenger”;
We are not trying to solve tensions, we will always be in the position of building positive tensions that need to be solved to get business results, to stimulate growth, to be ahead of competition, to be the one that leads, not follows;
We speak the language of value, set realistic objectives and understand how the success is measured. And we always find a way to achieve it.
Be Real. Never Lie !
To be recognized as the most productive, smart and creative, technological advanced partner in the communication field. The company which brings VALUE through expertise and professional excellence, exceeding every time the expectations of its partners.